Blog - Victoria Levitan

4 Ways To Create Instagram Videos For Your Business

Video content is taking over Instagram. And whether you have an active account or are just starting out, there are a lot of ways to create – and use – Instagram videos as part of your marketing strategy. I’m going to break down the 4 major categories so you can decide how you want to […]

Video Marketing

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Should you be on Youtube?

Youtube Strategy

My #1 trick if you're feeling nervous on camera

Video Marketing

What I've Learned From Creating Youtube Videos

Advice

Investing in Professional Branding

Behind the business

Having filmed and edited Youtube videos for the past 5 years, I’ve definitely learned a lot of lessons along the way – especially ones that may not be the most obvious or ranked high in the searches.  What do I mean by that?While most Youtube searches include things like, “how to start a Youtube channel” […]

The 3 Biggest Youtube Lessons I’ve Learned

Youtube Strategy

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Whether I’m working with my 1:1 clients or students inside of my video accelerator program, I see a few common mistakes when I review a Youtube channel. Today I want to share the 5 common Youtube channel mistakes so you can easily avoid them.  Rather watch that read? Head on over to my Youtube channel, […]

5 Common Youtube Channel Mistakes

Youtube Strategy

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When you’re thinking about starting a Youtube channel (or if you’ve already got one up and running), there’s always one question that pops up eventually: “How do you make money on Youtube?” That’s a great question because there are three different monetization strategies. I’m going to walk you through each of them so you know […]

3 Ways to Make Money On Youtube: Monetization strategies for business accounts

Youtube Strategy

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With plenty of social media options out there (such as Instagram, Facebook, Twitter), it’s no wonder people ask if Youtube is in fact a social media platform… Youtube works very differently from other social media platforms, partly because it’s also considered a search engine! So while it’s technically a social media platform, it’s very different […]

Is Youtube a Social Media Platform?

Youtube Strategy

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If you’ve been wondering how to make a playlist on Youtube for your business channel, you’re in luck! I’m going to show you how, step by step. Before you begin, please be sure you have a handful of videos to work with. Rather watch that read? Head on over to my Youtube channel where I […]

How to Make A Playlist on Youtube in 3 Easy Steps

Youtube Strategy

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When you’re thinking of starting a Youtube channel, or have several videos under your belt, you might be asking yourself: “Do I need to hire a video editor for my channel?” I get this question a lot during coaching calls with my students and the short answer is: It depends! Hiring a video editor for […]

Do you need to hire a video editor for your Youtube channel?

Filming

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So you’re ready to upload your freshly created video onto Youtube…but wait ✋🏼! When is the best time of day to do that? Should you upload it in the morning? In the afternoon or at night? Is there a sweet spot that’s the best time to upload on Youtube?  Well guess what? You’re not alone […]

When is the best time to upload on Youtube?

Youtube Strategy

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If you’ve ever wondered how to keep your Youtube viewers engaged at the end of your video, then read on to learn all about how I use the Youtube end screen. It’s a feature that allows you to add different elements to your videos at the end.  An important note to make about end screens… […]

YouTube end screen: Strategies to keep viewers on your channel

Youtube Strategy

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You’ve been working hard, filming the main content of your video and delivering tons of value to your audience – I see you! But as you’re wrapping up your video, you realize: You don’t know what to say in your Youtube outro 😬.  In case you’re not sure what a Youtube outro is, it is […]

Not Sure What To Say In Your Youtube Outro?

Youtube Strategy

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Introduce Yourself On Youtube - www.victorialevitan.com - @victoria_levitan

So, you’ve finally got that Youtube channel up and running. Congrats! That is no small feat 🙌🏼. But…now what? Well, you should probably start by introducing yourself! 

Introduce Yourself on Youtube -The best way to do it

Youtube Strategy

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how to avoid content overwhelm - www.victorialevitan.com - @victoria_levitan

Does the thought of creating video content overwhelm you? As a small business entrepreneur, your schedule is probably already packed to the brim…and the thought of adding yet another thing to your to-do list makes you want to run away screaming. I struggled with these exact same thoughts, so I totally understand! Even though I […]

How to Avoid Content Overwhelm

Youtube Strategy

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Video Planning Tools - www.victorialevitan.com - @victoria_levitan

What I have realized over the years is that if I don’t plan ahead and/or use certain planning tools to keep me on track, my schedule for filming and posting videos gets off track. If you can relate, then you’ll like this blog, where I share my favorite planning tools to help keep me on […]

3 Video Planning Tools To Keep Me On Track

Youtube Strategy

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Youtube Filming Setup - www.victorialevitan.com - victoria_levitan

Have you ever wanted to go behind-the-scenes of a YouTube filming setup? If you said “nah, no thanks,” well….I don’t believe you! It’s always fun to see how our favorite forms of media are made. And if you wanted to know what my filming setup is like, then I have a treat for you today. […]

My Youtube Filming Setup

Youtube Strategy

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Film and Editing Equipment List - www.victorialevitan.com - victoria_levitan

You don’t need a ton of fancy gear right off the bat, but choosing certain tools and accessories will make everything much easier for you. In this blog, I’m gonna talk about my six film and editing equipment list with you all. As a professional video coach with years of experience, I’m gonna share a […]

What’s on my Film & Editing Equipment List

Youtube Strategy

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How to use Behind The Scenes Content - www.victorialevitan.com - @victoria_levitan

It feels like everyone is telling you to use behind-the-scenes content in your business, right? But that’s easier said than done! So… How do you make behind-the-scenes content relevant? How do you make it interesting? Why does it even matter? You’re in luck, because in this blog we’re going to talk about how you can […]

How to Use Behind-the-Scenes Video Content

Youtube Strategy

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video accessibility tips - www.victorialevitan.com - @victoria_levitan

In this blog, I’m going to share five video accessibility tips that you can implement in your strategy so that everyone who comes across your videos can either watch them or read them. When you’re creating content for your business, whether it’s on your website or social media or YouTube channel, it is so incredibly […]

5 Video Accessibility Tips to Include in Your Strategy

Youtube Strategy

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women entrepreneurs with youtube channels - www.victorialevitan.com - @victoria_levitan

Did you know: I’ve been working with clients on their YouTube and video strategy for almost three years now and all of them have been women-owned businesses! Since we’re celebrating Women’s History Month and also International Women’s Day (March 8th), I wanted to share why I love supporting Women Entrepreneurs with their YouTube channels and […]

Women Entrepreneurs With Youtube Channels

Video Marketing

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What to film for Youtube - www.victorialevitan.com - @victoria_levitan

Let’s talk about how you can decide what to film for Youtube and ensure that it resonates with your audience. “I don’t know what to film for Youtube.” “I don’t know what to talk about.” “Is anyone even interested in watching my videos? If you’ve ever said any of these things to yourself, then you […]

What to film for Youtube

Youtube Strategy

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stay consistent on youtube - www.victorialevitan.com - @victoria_levitan

“If it’s important enough, I’ll make the time. If not, I’ll make an excuse.”  I love Marie Forleo’s videos, and I love that quote from her book, Everything is Figureoutable. You can apply her quote to creating consistent video content. And being consistent is key for both you and your audience. Consistent videos will help […]

3 Tips To Help You Stay Consistent On Youtube

Youtube Strategy

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My 5-step Video Process - www.victorialevitan.com - @victoria_levitan

Do you get overwhelmed thinking about uploading videos? What do you film? How do you create and edit a video? In other words, where do you even start?! And what does the video process look like? Trust me, I’ve been there. Over the years, I’ve developed a process for creating videos that really works for […]

My Top Secret 5-Step Video Process

Youtube Strategy

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Ways Your Business Benefits From Youtube - www.victorialevitan.com - @victoria_levitan

“YouTube, SchmooTube. Just another social media platform I don’t need. How would it even help my business?” Have you ever had this thought? Be honest! If you have, you’re not alone. When you’re a small business owner, you’re always weighing the pros and cons of a new strategy or tool that’s supposed to help you […]

5 Ways Your Business Benefits From YouTube

Video Marketing

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What I've Learned From Creating Youtube Videos - www.victorialevitan.com - @victoria_levitan

I filmed my first YouTube video in September of 2016. What a journey it’s been since then! Think of how much has changed online (and IRL!) since then… Of course, when you spend that long making video content, you’re bound to learn a thing or two. So, I’m gonna share a few of the most […]

What I’ve Learned From Creating Youtube Videos

Video Marketing

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Make Videos Fun - www.victorialevitan.com - @victoria_levitan

When you’re sitting down to hit record on your camera to film a video for your biz, do you ever feel forced to create something that you’re just not really excited about? Maybe you’ve been scrolling through your Instagram Reels and TikTok videos, thinking, “I don’t really wanna do this but I feel like I […]

3 Ways to Make Videos FUN for You and Your Audience

Video Marketing

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Feeling Nervous Recording a Video - www.victorialevitan.com - @victoria_levitan

It’s totally normal to feel a little bit nervous when you’re about to record!

My #1 Trick If You’re Feeling Nervous Recording a Video

Youtube Strategy

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Trending Video Platforms: Youtube vs Instagram vs Tiktok - www.victorialevitan.com - @victoria_levitan

What platforms and features should you be using for video in 2021?

Trending Video Platforms: YouTube vs. Instagram vs. TikTok

Video Marketing

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Grow Your Digital Footprint in 2021 - www.victorialevitan.com - @victoria_levitan

Because you don’t have to stretch yourself in many different directions to show up online.

The #1 Tip to Grow Your Digital Footprint in 2021

Video Marketing

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I’ve been wanting to share about this topic for a while, but fair warning, this is a spicy subject! 🌶 I’ve had a few conversations with people recently, who have been burned by past investments and are hesitant to do it again. So today I wanted to give you my tips on how to invest […]

How To Invest In Your Business

Youtube Strategy

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You don’t need to be on Youtube or create regular video content to be the face of your business. I know that’s not for everyone and that’s a-okay! But what I am here to tell you is that you need to step in front of the camera in some sort of fashion. Get in front […]

4 Reasons To Be The Face Of Your Biz

Youtube Strategy

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…That time Facebook and Instagram went down for 6 hours, many people were scrambling because they didn’t know what to do with themselves! And I don’t just mean the general consumer…I mean businesses who rely on these social media platforms for reaching their customers. As business owners, we often put a lot of effort into […]

5 Ways To Use Video In Your Business – WITHOUT Social Media

Youtube Strategy

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Have you ever thought about how inundated we are with videos these days? They’re on social media, on websites, on blogs…there’s even a video of this post 😉. Videos are everywhere! And it’s safe to say that they aren’t going anywhere, either.  Videos have become such a normal way of communicating with your customers – […]

How To Film Profitable Videos

Behind The Business

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No beating around the bush here – the way to save your videos from falling flat is simple: MESSAGING.According to trusty Google, the word “messaging” means this: “Messaging is how a business communicates to its customers and highlights the value of its products.” What does this actually mean? Well, to put this in perspective in […]

How to save your videos from falling flat

Video Marketing

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Whether you’re just starting your business or you’re a seasoned pro (or if you are somewhere in the messy middle!), the burning question always in the back of our minds is, “how do I grow my online business?!” Rather watch than read? Head on over to my Youtube channel and see me in action!   There […]

How to grow an online business with video

Behind The Business

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Youtube may be my first love, but Instagram Stories? Definitely my favorite way to create videos on the gram! Read on for my top three tips for showing your face and talking to your customers with this fan favorite feature.  Rather watch that read? Head on over to my Youtube channel and see me in […]

3 Quick Tips Reaching Your Customer on Instagram Stories

Youtube Strategy

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As a video marketing coach I help business owners with video content, coaching them how to use it to get more customers. And because we often talk about Youtube, I get this question a lot:  “Victoria, should I start a Youtube channel or a podcast?”  And my answer usually surprises them! The truth is, I’m […]

Podcast vs. Youtube: Which should you start?

Behind The Business

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One of the biggest challenges I’ve had to overcome in running my own business is getting over that uncomfortable feeling of talking about myself. The truth is though, you have to be able to talk about what you offer, why you’re different, and what you can do for your audience – whether on video or […]

How to talk about yourself (especially if you’re an introvert)

Video Marketing

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