Your business has an Instagram or Facebook page – and if you’re really into it, a twitter handle! So why should you also be on Youtube? Because of a little search engine called GOOGLE…

It’s time to push your excuses aside (I know we all have them!) and get your Youtube channel up and running! These five tips for getting started on Youtube dive into some of the details of setting up your channel and creating videos.

Did reading this title make you a little uncomfortable? You wouldn’t be the only one. Just the thought of filming a Youtube video can have that effect on people. Heck, I still get nervous when I sit down to film! But the one thing that’s made the biggest difference? Preparation.

You know when you meet someone and you just hit it off? That’s how I felt when I met Sarah from Blue Lotus Films. We’re both in the world of video and I was so pleased to meet a local videographer in Alexandria. We got together a few weeks ago to talk about how businesses can benefit from creating video content on Youtube and the power video has in the growing digital landscape.

Whenever I talk with a client about creating video content for their business, I always get the question “But what about IGTV vs Youtube?”. There are many layers to this answer as they’re not one and the same. I’ll also preface by saying that I’ve only created one IGTV video so far for my personal […]

I started watching Youtube my freshman year in college, July 2009. I’d been scrolling through my Facebook feed and saw that one of my friends was following this “Youtuber” fan page. I clicked on her channel and immediately got sucked into the rabbit hole of makeup videos. Little did I know it would lead me down this journey of starting my own video marketing business.