One of the biggest mistakes I see play out in the online business world is business owners underestimating the value of their own content. Whether you think you’re directly selling or not, maximizing and strategizing your content is key in making sales in your business. That’s why in this post, I’m going to introduce you […]
As a video marketing coach I help business owners with video content, coaching them how to use it to get more customers. And because we often talk about Youtube, I get this question a lot: “Victoria, should I start a Youtube channel or a podcast?” And my answer usually surprises them! The truth is, I’m […]
When it comes to analyzing the success of your video, views aren’t as important as your watch time. But we still want to get a good amount of views on your video. After all, we need people to watch and get to know you! So, what’s the secret sauce to increasing those views on your […]
So you’re ready to upload your freshly created video onto Youtube…but wait ✋🏼! When is the best time of day to do that? Should you upload it in the morning? In the afternoon or at night? Is there a sweet spot that’s the best time to upload on Youtube? Well guess what? You’re not alone […]
Whenever I talk with a client about creating video content for their business, I always get the question “But what about IGTV vs Youtube?”. There are many layers to this answer as they’re not one and the same. I’ll also preface by saying that I’ve only created one IGTV video so far for my personal […]
Having a human element to your business, and showing who’s running it behind the scenes, is crucial in attracting new clients. After all, nobody wants to work with a stranger! Whether you’re an on – or offline business, video marketing provides the perfect avenue to connect and create a relationship with potential clients.
